This Privacy Policy explains how 777mx collects, uses, stores, and protects the personal data of users who access the 777mx platform. We are committed to handling your data responsibly and in accordance with applicable data protection principles.
Last Updated: June 2026This Privacy Policy ("Policy") applies to all users of the 777mx website at 777mx.asia and all associated gaming and betting services offered by 777mx ("777mx", "we", "us", "our"). By registering an account or otherwise using the 777mx platform, you acknowledge that you have read this Policy and consent to the collection and use of your personal information as described herein. If you do not agree with this Policy, you must not use the 777mx platform.
777mx processes personal data in compliance with applicable data protection legislation. This Policy is intended to be read alongside the 777mx Terms & Conditions, which govern your use of the platform as a whole.
1.1 777mx is an online casino and sports betting platform operated for the purpose of providing gaming entertainment to users. The platform is intended for users aged 18 and above and is marketed primarily to English-speaking Pakistani users.
1.2 For the purposes of data protection law, 777mx is the data controller in respect of personal data collected through the 777mx platform. Our designated contact for data privacy enquiries is accessible via the contact details set out in Section 15 of this Policy.
777mx collects the following categories of personal data from users:
3.1 Directly from you — when you register a 777mx account, complete KYC verification, make a deposit or withdrawal, contact our support team, or voluntarily submit information through the platform.
3.2 Automatically — through your use of the 777mx platform, via cookies, web beacons, log files, and similar technologies that record technical data and behavioural information about your platform interactions.
3.3 From third parties — from payment service providers (JazzCash, Easypaisa, HBL, UBL, Meezan Bank, Bank Alfalah) in connection with transaction processing; from identity verification service providers used to assist with KYC compliance; and from fraud prevention and anti-money laundering databases where permitted by applicable law.
777mx uses your personal data for the following purposes:
5.1 777mx processes your personal data on the following legal bases:
6.1 777mx does not sell your personal data to third parties. We may share your personal data with the following categories of recipients only to the extent necessary for the purposes described in this Policy:
6.2 All third-party service providers engaged by 777mx are contractually required to process your personal data only for the purposes specified and to maintain appropriate security standards.
7.1 The 777mx platform and its service providers may process your personal data in jurisdictions outside Pakistan. Where personal data is transferred internationally, 777mx takes appropriate measures to ensure that such transfers are conducted in compliance with applicable data protection requirements and that your data receives a level of protection equivalent to that provided under this Policy.
7.2 By using the 777mx platform, you consent to the transfer of your personal data to 777mx's service providers and affiliates in other jurisdictions for the purposes described in this Policy.
8.1 777mx retains your personal data for as long as your account remains active and for such further period as may be required to comply with applicable legal, regulatory, tax, and accounting obligations.
8.2 Financial and KYC records are typically retained for a minimum of five years following the closure of your account, in accordance with standard anti-money laundering record-keeping requirements.
8.3 Following the expiry of the applicable retention period, 777mx will securely delete or anonymise your personal data.
9.1 The 777mx platform uses cookies and similar tracking technologies to enhance your experience, maintain your session, and collect usage analytics. The following categories of cookies are used:
9.2 You can manage your cookie preferences through your browser settings. Note that disabling certain cookies may affect the functionality of the 777mx platform.
10.1 Subject to applicable law, you have the following rights in respect of your personal data held by 777mx:
10.2 To exercise any of the above rights, please contact 777mx at [email protected]. 777mx will respond to data rights requests within a reasonable timeframe and in accordance with applicable law.
11.1 The 777mx platform is strictly intended for persons aged 18 and above. 777mx does not knowingly collect personal data from persons under the age of 18. If 777mx becomes aware that a person under 18 has provided personal data, 777mx will take prompt steps to delete such data and close the relevant account.
11.2 If you have reason to believe that a person under 18 has registered a 777mx account, please contact 777mx immediately at [email protected].
12.1 777mx implements industry-standard technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. These measures include SSL/TLS encryption for all data transmitted between your device and 777mx servers, password hashing, two-factor authentication, and access controls limiting internal access to personal data on a need-to-know basis.
12.2 Notwithstanding these measures, no data transmission over the internet or electronic storage system is entirely secure. 777mx cannot guarantee the absolute security of your personal data and accepts no liability for breaches resulting from circumstances beyond its reasonable control.
12.3 You are responsible for maintaining the security of your own 777mx account credentials. If you suspect that your account has been compromised, contact 777mx support immediately at [email protected].
13.1 The 777mx platform does not contain links to third-party websites. If in future the platform should link to external sites, please note that 777mx has no control over the content or privacy practices of those sites and accepts no responsibility for them. This Privacy Policy applies only to the 777mx platform.
14.1 777mx reserves the right to amend this Privacy Policy at any time. Users will be notified of material changes via email or an in-platform notification. The "Last Updated" date at the top of this Policy will be revised accordingly.
14.2 Continued use of the 777mx platform following notification of changes to this Policy constitutes acceptance of the revised Policy. If you do not accept the revised Policy, you must cease using the platform and close your account.
For any questions, concerns, or requests relating to this Privacy Policy or 777mx's data processing practices, please contact the 777mx privacy team:
Email: [email protected]
Response time: Within 5 business days
18+ Age & Compliance Reminder
777mx is strictly for users aged 18 and above. Users are solely responsible for ensuring that their use of the 777mx platform complies with all applicable laws and regulations in their jurisdiction. 777mx operates as an entertainment platform. Please play responsibly.
777mx does not sell your personal data to advertisers or third-party data brokers under any circumstances. Your data is used solely to operate the platform and comply with legal obligations.
All data transmitted between your device and 777mx servers is protected by SSL/TLS encryption. Your login credentials, financial data, and personal information are always encrypted in transit.
You have the right to access, correct, delete, or restrict processing of your personal data. Contact [email protected] to exercise any of your data rights and 777mx will respond promptly.
777mx uses only essential, functional, and analytics cookies. We don't use intrusive advertising trackers. You can manage cookie preferences in your browser settings at any time.
777mx keeps your data only as long as legally required. KYC and financial records are retained for a minimum of five years after account closure in line with anti-money laundering regulations.
777mx does not knowingly collect data from persons under 18. Age is verified at registration and KYC. Any account found to belong to a minor is closed immediately and associated data deleted.
Questions about your data? Our English-speaking support team is available 24/7. Or, if you're ready to play, create your secure 777mx account today.
18+ only. Gambling is for entertainment. Please comply with all applicable local laws.